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  • Writer's pictureMarc Primo

How the Cloud Can Increase Your Profits by More Than 100%

This is an article “How the Cloud Can Increase Your Profits by More Than 100%” by Marc Primo


Whoever said that having your ‘head in the clouds’ is a bad thing must be scratching his own head upon learning more about cloud computing. Today, most companies with a small number of employees usually commission third-party agencies to help with their digital transformation journeys. As remote work and easy access capabilities via cloud services are becoming more prevalent and essential to business, more startups are also finding out the many advantages the technology can offer.



Cloud computing makes it easier for professionals to tap into a safe network where they can easily store files, data, and software applications no matter where they are or when they need it. This type of streamlining in business is absolutely heaven-sent not only for companies who wish to increase productivity and efficiency among their teams, but also for those who are looking to cut back on hardware and maintenance costs on computer networks.


While cloud computing technology continues to evolve in the present, 61% of global companies have already migrated to cloud technology and these figures are expected to grow exponentially into the future.


Here’s why the cloud is fast becoming an essential facet of business across industries today:


It’s the new frontier in digital transformation


Almost every business on the planet has undergone a digital transformation in some shape or form. Today’s tech race led many to the cloud computing revolution wherein work operations and efficiency are improved dramatically while overhead costs are significantly reduced.


More thanks to cloud computing, even micro, small, and medium enterprises (MSMEs) have a fair shot to market their products online with the right cloud tools and services in place. By conveniently allowing remote employees to be flexible with their work schedules and processes while granting them 24/7 access to the company’s network and desktop systems, productivity is increased a hundredfold without extravagant IT infrastructures to set up.


As more startups that focus on various niches are created daily, cloud technology also continues to evolve and innovate so that it can cater to every aspect of digital business. Such digital marketing aspects as E-commerce, email marketing, Search Engine Optimization (SEO), and advertising technologies can all utilize cloud computing to solve business pain points and slice budgets for service costs. Small wonder why many regard the cloud as the new frontier in digital technology solutions.


The benefits of cloud computing services


Most cloud-based vendors offer bigger opportunities for both MSMEs and startups that are just on the brink of establishing their own brands in the market. By helping smaller companies to build their own IT infrastructures with cloud-enabled features at lower operational costs. Work is streamlined in a way that team members can access online desktop systems 24/7 within a secure cloud framework that’s encrypted and leaves no room for malware or hackers. Companies see these features as inexpensive digital solutions that require no regular maintenance and fewer hardware upgrades for a more worry-free business.


Though systems might be a bit complicated for companies that are recently shifting to digital, top-of-the-line technologies from cloud-based vendors are easily adaptable as ongoing developments aim for smoother and more user-friendly systems.


Here’s a list of just some of the many benefits that cloud computing systems can deliver for business efficiency:


  • Fully scalable and integrated platforms that allow clients to add applications, storage space, servers, and users in a shorter amount of time

  • Customizable desktop systems and dashboards with remote access and onboarding capabilities

  • Multiple device compatibility allows users to work on files and documents on desktops, laptops, tablets, and even mobile devices

  • Guaranteed data security and backup capabilities as well as risk disaster recovery systems

  • No frequent software updates, antivirus installations, and periodic maintenance

  • Data consistency and reduction of human error via revisions and updates logs

  • Increased collaboration among team members via remote sharing and live VoIP communication platforms

Investing in cloud computing technologies can easily achieve an increase in revenue for businesses. In fact, 53% of current business communities say that they have achieved significant overall profit margins and better productivity. With the exponential growth of data as a business commodity, organizing sensitive information, applications, and systems via computer servers can certainly be best achieved via the cloud.


The competitive edge of using the cloud


One research study reported that 77% of businesses attained an edge over their competitors once they have migrated to cloud services---and it’s easy to see why. There are multiple available features and applications that you can tap via the cloud that can generate millions of code and data that can be securely stored remotely and recovered easily. Companies who still resort to storing their data on in-house storage servers and computers can be more prone to losing valuable information and digital assets which can lead to complex business challenges. The fact is that at least 10,000 units of laptops are lost every week in major airports and that figure still doesn’t include mobile smartphones.


Not storing your data via the cloud increases your risk of losing them on local storage drives which can put your operations in crisis mode.


Aside from reducing your risks, your system also gets automatic updates via the cloud and troubleshooting services which makes work processes faster. This means that you won’t need to employ more IT personnel to manage a manual system refresh when things crash down on your local servers.


As a new decade of technology begins, more businesses and developers are investing in the promising potential of cloud computing, with some notable key players that offer software as a service (SaaS) emerging everywhere.


Among the top clients and platforms that cloud computing vendors partner with include Microsoft Azure, Amazon Web Services, IBM, and Google Cloud. However, there are many more online which can give your business the specific applications you need for your desktop services. Having the right applications on a pay-to-go basis can also give you some ample leverage to acquire more essential upgrades to your IT infrastructure as you further develop your migration to the cloud.

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