Marc Primo Pulisci

By Marc Primo For small and mid-sized businesses generating between $2.5M and $12.7M in revenue, the pressure to stand out online has never felt heavier. Digital channels are evolving at breakneck speed, artificial intelligence is reshaping how people search for information, and buyer behaviour no longer follows predictable paths. Standing still is no longer a safe option. Across boardrooms and marketing teams, leaders are seeking clarity, not gimmicks. They want to know wher

By Marc Primo The online landscape is moving at a pace never seen before, and 2026 is emerging as a turning point where innovation, creativity, and audience expectations collide. Simply having an online presence is no longer enough. Brands must now work harder to stay relevant, visible, and genuinely connected to their audiences. As artificial intelligence becomes part of everyday digital experiences and mobile users continue to dominate, expectations around speed, personaliz

By Marc Primo Digital innovation never stands still, and neither does the world of online marketing. As tools, platforms, and consumer expectations advance, brands are finding themselves in a space that is both more challenging and more full of opportunity than ever before. Success in this environment won’t come from chasing every new idea, but from making thoughtful, strategic moves with speed and intention. Understanding where digital marketing is heading in 2026 is essenti

By Marc Primo The digital marketing environment is evolving at an unprecedented pace. As technology advances and audiences become more selective, brands are being pushed to rethink how they connect, communicate, and convert. Strategies that delivered results just a short time ago are already losing momentum as 2026 approaches. For business owners, marketing leaders, and decision-makers, the challenge is no longer keeping up; it’s staying ahead. Understanding where digital mar

By Marc Primo The digital landscape is transforming at a relentless pace, and by 2026, marketers will find themselves navigating a world shaped by more innovative technology, heightened user expectations, and stricter data governance. With audiences demanding relevance and transparency, brands that prepare now will be positioned to lead rather than catch up. Below are the major marketing movements expected to shape the year ahead, essential insights for any business looking t

By Marc Primo Digital marketing isn’t the same world it used to be. What once relied on banner ads and generic email blasts has transformed into a high-tech ecosystem driven by automation, data, and intelligent tools. In 2025, businesses of every size are adopting sharper, more adaptive strategies that focus on real consumer needs, personalization, and smarter decision-making. Here’s a fresh look at the marketing forces shaping the landscape today. 1. AI Takes Over Strategi

By Marc Primo Digital marketing in 2025 is both more influential and more intimidating than ever. Each year introduces a new wave of platforms, tools, AI capabilities, and algorithm shifts, often faster than most teams can realistically absorb. Marketers are now expected to juggle AI-assisted content creation, manage a growing list of social channels operating on unpredictable algorithms, keep up with evolving privacy laws, and still produce campaigns compelling enough to sto

By Marc Primo As 2025 takes shape, the digital marketing landscape is entering one of its most transformative periods yet. Consumer expectations are rising, technology is becoming more intuitive, and brands are being challenged to create experiences that feel personal, meaningful, and future-ready—in this new era, staying competitive means understanding where digital behavior is heading—and adapting with confidence. This year, businesses are seeing firsthand how artificial in

By Marc Primo Digital marketing in 2025 looks completely different from just a few years ago. The days of boring banner ads and generic email blasts are over. Today, success comes from innovative technology, personal connections, and real storytelling—where every click means something, and every trend changes how people connect with brands. Technology is smarter, audiences expect more, and competition is tougher than ever. Artificial intelligence now creates campaigns that fe

By Marc Primo AI is everywhere in marketing right now. From email campaigns that practically write themselves to websites that adapt in...

By Marc Primo One core reason businesses invest in marketing is to drive sales. You can frame it as brand awareness or enhancing the...

By Marc Primo Digital marketing stands out as a potent tool for boosting awareness, interest, and sales of your products or services. Through digital platforms like social media, websites, search engines, and messaging services, digital marketing reaches your audience effectively. To excel, it's crucial to grasp the digital strategies that resonate with your target market. This piece delves into the top digital marketing tactics and best practices to help you achieve your bus

This is an article ‘Getting Your Head Around Headless CMS’ by Marc Primo Buzzwords and tech jargon are as common as hashtags on X and...

This is an article ‘Getting The Most Out Of Your Paid Ads’ by Marc Primo There’s no denying how digital marketing continues to evolve,...

By Marc Primo Implementing Amazon Bedrock and SageMaker is anticipated to streamline the deployment of third-party and open-source...

This is an article ‘Increasing Your ROI With Digital Marketing Ad Campaigns’ by Marc Primo No business or marketer rests on their laurels...

This is an article ‘The Battle Between YouTube and Ad Blockers’ by Marc Primo As expected, the tug-of-war between content platforms like...

This is an article ‘Optimizing the Customer Journey in a Mobile-First World’ by Marc Primo In the digital age, where smartphones are the...

This is an article ‘The Future of Digital Marketing: 5 Predictions for 2024’ by Marc Primo Imagine stepping into the world of 2024, when...

This is an article ‘Crafting Effective AI-generated Content for Your Ad Campaigns’ by Marc Primo Whether you're a business striving to...