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  • Writer's pictureMarc Primo

How Remote Work Can Help Your Startup

Updated: Apr 17, 2021

The following is an article “How Remote Work Can Help Your Startup” by Marc Primo.

Along with the continuous development of tech comes forever changing organizational set-ups, one of which is the acquisition of remote work professionals all over the world. In fact, the number of people working out of the office continues to rise with now more than 50% performing remote jobs at least once a week.

How Remote Work Can Help Your Startup

As this modern concept of work is embraced by more companies such as startups, employers are wondering what advantages they can draw from such an arrangement. Most common concerns that come up with the subject of remote work is performance evaluation, trust, and professionalism.

Here we tackle why remote work can be good if you are a startup owner, and why this work trend is fast-becoming the best answer for more companies who are hiring today.

More access to talent

Hiring digital nomads can be one of the major advantages for all startups as employers are open to more chances of meeting the right hires for the jobs they need filled in. This is accomplished through more networks and communities that do not limit your area as it allows you to hire from overseas as well. Fully distributed companies also hire professionals faster than traditional procedures that human resources offices usually do. By looking for interested remote workers on Facebook communities, LinkedIn, or other social media platforms, you get to connect with more people who are experienced and know how telecommuting really works.


Startups usually nurture a culture of trust among its workers and these include the digital nomads who work remotely. As a number of studies have shown, most employees in a startup appreciate the flexibility given to them by the owners and reciprocate this trust with more productivity. This is because remote employees gain more control of their schedules, workload, and environment which all lead to higher satisfaction levels.


Remote employees also contribute to a startup company’s bottomline by saving up on operational and overhead costs and company resources. Startups who hire remote employees require little office space or co-working spaces which allow for more relaxed environments and better job outputs. In turn, working remotely saves up on transport costs and the occasional lunch out expenses.

Better business perspective

When establishing a startup company, employers tend to think outside the box to break operational limitations. This is where remote work advantages come in as you get to concentrate on your administrative workload and apply a laissez-faire type of leadership instead of constantly monitoring your employees’ performance. Part of acquiring a broader business perspective is alignment. One of the important things startups should focus on is proper communication in order for employees to deliver the desired results. When communication is established, both you and your remote workers can develop a better business perspective that will allow both of you to improve how you carry on your respective jobs and functions.

Develops professionalism

Aside from establishing communication in the workplace, so should you also build trust between you and your remote workers. Set specific rules, guidelines, and objectives that they can follow and update them when it comes to work processes, most especially in terms of your branding. Make good on your due dates for salaries and offer perks and opportunities when able as these can be good motivators for digital nomads. On the contrary, remote employees may not appreciate minute-by-minute monitoring and pressure on deadlines, so give them reasonable leeway whenever possible. By letting your remote employees know that you trust them and place a good premium on their work, you can expect better productivity and commitment from them in the long run.

If you want to know more about Marc Primo Pulisci and Digital Marketing click here.


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