Marc Primo Pulisci

The following is an article “Why Instagram Hashtags Matter” by Marc Primo. To some, the mere sight of a caption followed by a slew of hashtags in an Instagram (IG) post spells spam. To the social media savvy marketer, knowing the right number of hashtags to use and what those hashtags should be is a science that can make your post reach hundreds of millions of people. The following are are tried and tested examples of how the right hashtag in the right place can work wonders